Brand Cohesion: Merging Internal Values with External Image with Kathryn Smith

In this episode of Mixternal Messaging, Cynthia welcomes Kathryn Smith, Managing Director of Marketing at Jencap, to dissect the correlation between a company’s internal culture and its external branding.

Learn from Kathryn’s insights on the essential balance between authenticity and market demands, and the impact of technology on brand perception. This discussion is a guide for businesses aiming to reflect their true identity in their brand message.

Don’t miss this deep dive into strategic brand alignment.

Connect with Cynthia here.

Connect with Kathryn here.