The Claw Podcast: Mergers, Acquisitions, and Rebranding with Kathryn Smith

As the new year approaches, many businesses are considering rebranding and new marketing strategies for 2022. Understanding how to tackle these complex issues is vital when strategizing for the future.

On this week’s episode of The Claw Podcast, Eric is joined by Kathryn Smith, Managing Director of Marketing at Jencap. Kathryn oversaw more than 6 rebrands within Jencap in 2021.

Tune in to hear how Liger and Jencap took rebranding by storm, and learn how your company can approach mergers, acquisitions, and rebranding.