Echos of Influence: The Intersection of Internal Comms and Earned Media with Mike Petchenik

On this episode of Mixternal Messaging, Cynthia is joined by Mike Petchenik, CEO of Petchenik Media Group, to delve into the intricate relationship between internal communication strategy and earned media.

Gain firsthand insights from Mike’s 20 years of experience in journalism and PR as he and Cynthia dissect the crucial link between internal company culture and external public perception. Discover practical strategies for crafting compelling pitches and leveraging trends like micro-influencers and AI tools. Tune in to uncover the secrets of successful earned media strategies and elevate your brand messaging game.

Did you know you can watch Mixternal Messaging: Marcom that Roars on YouTube? HERE

Listen to Mike’s podcast, Two Friends Talking Trends HERE

Connect with Petchenik Media Group:
Connect with Mike:   / mike-petchenik-a249b75